Church Business Leans On The Web For Results

"Yep, It's a Business Folks...."

I have to give this church credit where its due. They knew they had to take action and grow leaps and bounds and went to the web for answers.....

Entrepreneur Business Blog: "Sound out of reach? If you would've told the Eastpoint Community Church in Middletown, Delaware that their church community would increase membership by 277 percent about a year and a half ago, they would've thought you were crazy. But 18 months later, they've far surpassed their original goal and are moving into a larger space to accommodate the new churchgoers.

How did they recruit so many new members? By using relatively inexpensive marketing techniques. The campaign started with a prominent billboard on the side of a busy highway near their church, costing $1,000 per month for 14 months. On the billboard, they posted their website address under the main slogan. The church developed their website and tried to make it appeal to a younger demographic by also including Web 2.0 elements to build an online community. They followed up with a postcard mailer that went out to more than 47,000 households within five miles of their church, costing about $10,500."

Source:
Entrepreneur Online

Its interesting that this church has more insight on onilne marketing than a lot of midwest businesses. These guys knew about costs and what they wanted to achieve. The investment was actually pretty small compared to what big companies are doing or... not doing in some cases.

They even used Web. 2.0 elements !!!

Ted Cantu writes for the fascube network and posted this on April 29, 2007 at 8:29 pm. He can be found at http://seowebcoach.typepad.com

Web Marketing To Women Online, (With Video)

"Ever Wondering Who Is Looking At Your Online Videos?"

Entrepreneur Business Blog: "Of the 97 million women in the United States expected to use the internet this year, only 66 percent of them will be watching videos online. According to a study by eMarketer, women prefer watching TV to watching videos in cyberspace.

Of the 91 million men who'll use the internet this year, 78 percent will also be watching videos online. The author of the report, Debra Aho Williamson, said she was surprised with the data. But, she pointed out that men are generally one step ahead in following technology trends.

'Women are more likely to use the internet to get things done, to accomplish tasks, to check something off of a checklist that they need to do,' said Williamson. 'Men are more likely to use the internet to have fun.'"

Source: Entrepreneur Magazine

Women still prefer television to watch video over television but the trend is growing. Men have the tendency to stay on longer and surf around. The buying habits are changing and communities are being formed online.

Our tests showed that the average viewer will stay and watch a 7 minute clip through completion. As opposed to television, (the remote is to blame here) viewers will actually skip over commercials during television breaks.

Ted Cantu posted this article on April 29, 2007 at 8:10 and can be found at http://seowebcoach.typepad.com stop by to get "The Top 15 Secrets To High Google Rankings"

Here's How To Increase Your Salon Profits in Less Hours

"Here Is How To Create A Salon Practice That Brings In Clients, Raises Profits, and Demands Return Business!!"

New top ten list spells out everything you need for a dynamic salon practice. This list is essential for Michigan based salons and Nail Centers statewide. Get to find out what makes your salon interesting to the consumer.....

Check out our list here.....
Top Ten List To Grow Your Michigan Salon Business

If you are looking for return salon business from your clients then check out this list. We have some great suggestions in there that come from top salon owners. The best thing to remember is that you want to create a comfortable environment for the consumer. Make sure that you have the right chairs, tools and trimmers to truly make a memorable experience.

Great Michigan salons begin with great products. But more than that it is a smart combination of high end unique products and excellent service. Keep an eye out too on this article for the outstanding T-shirt marketing trick......

Posted by ProfitSecrets on April 28, 2007 at 7:05 pm. We can be found at http://www.1seomichigan.com in Chicago, IL.

OPI Announces Its Second New Product Line

"Get Ready For A Psychedelic Summer !!"

The latest collection from OPI will have you saying FAR OUT and Groovy because it is a salute to the wild and crazy 60's. You remember the 1960's - psychedelic art, freedom, expressions of love and flower power. This is going to be a wild - can you dig it?

Read the full announcement here about OPI's new Psychedelic Summer Collection......

The full color line is not ready until 2007. But rumor has it that you can get it early in Michigan. Some distributors have a better handle on this than others.

Here are the colors:

NL D11 Strawberry Fields

NL D12 Can You Dig It?

NL D13 Tangerene Scene

NL D14 Peace, Baby!

NL D15 Just Groovy

NL D16 Make Love…..

The article link above will show you some extras that come with the packages. If you are in the salon business or do nails you know how loyal the customers are. These will definately be a revenue generating winner.

ProfitSecrets posted this article on April 29, 2007 at 9:57 am. He can be found at www.1seomichigan.com

OPI Offers New Money Making Innovations in Nail Care

"BRAND NEW - for Spring 2007:
OPI Leads The Way In Professional
Nail Care"

OPI sets the pace for professional high end nail care. This colors are part of the Brights Collection. But this time around there is something delightfully sinful in the overall look. If you look closely there is a slight tint inside these dark blends.

That tint makes all the difference and adds a lot of personality.

Ever since the Brights collection first appeared the popularity for OPI products have continued to escalate. Here are the new colors that are going to bring in return business and create a mountain of eager customers....

Open Stock

NL B 59 My Private Jet

NL B60 Light My Sapphire

NL B61 OPI Ink

NL B62 Give Me the Moon!

NL B63 Golden Rules!

NL B64 I Only Drink Champagne

This is one company that continues to not only please but also innovate. Just last month we saw the introduction to OPI Nail Care for Pets......!!! Yes, its absolutely true and the response has been pretty outstanding. This incredibly creative line was released to the public as Nail PAWLISH.

OPI Night Brights has a series of counter display products......

"Needless to Say This Will Also Create a Strong Profit Stream"

OPI is one popular nail care line. First of all, its everywhere. Its durable and best of all people really love it because its vibrant and full of quality. Top nail salon businesses know that it can count of OPI being a big hit with the customers.

What Makes It So Popular?

Its hard to nail down one specific factor on what makes this product line so great. One can point out that the names of the products themselves are fun to say, (to say the least).

With names like:

The Grape Lakes
Got The Blues For Red
Lincoln Park After Dark

.... And many more

Another important point is that OPI products are easy to recognize in their fun shaped bottle. It has evolved into a well sought after item. This iconic look has helped make OPI the industry standard in Nail Care.

If you are looking for a great revenue stream for your salon... this is it....

Posted by Profitsecrets on April 26, 2007, at 9:11 pm, Walled Lake, MI